Using Sources Effectively
First you need to introduce an idea or an argument, after the start contrasting ideas or arguments and then provide evidence.
It then talks about "aligning your argument with and Authority" which means a subject matter expert allowing you to borrow someone else ideas.
set a mood
provide examples and amplify a point.
This chapter also talks a lot about quoting strategically and how to use parts of quotes and beginnings and ends.
Lastly how to punctuate quotes.
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